Assignment 1: Creating Your Own Restaurant

Assignment 1: Creating Your Own RestaurantDue Week 4 and worth 300 pointsOpening and operating your own restaurant can be an exciting and rewarding business venture. For thisassignment, you will design your own restaurant concept utilizing the knowledge you have gained so farin this course.Go to the United States Census Bureau’s Website, located at, to researchdemographic information and maps for the location of your restaurant.Write a six to eight (6-8) page paper in which you:1. Create a concept / theme for your restaurant. Identify the key aspects of your concept / theme,the ownership type, and the restaurant type. Provide a rationale for your decisions.2. Outline the business plan for your restaurant. Include a description of your company, basicmarket analysis, management structure, and financial risk assessment. Provide support for eachaspect of your business plan.3. Identify the location of your restaurant, and examine the major advantages and disadvantages ofthis location for your restaurant concept / theme. Include pertinent demographic information fromthe United States Census Bureau Website to justify your chosen location.4. Outline the restaurant’s menu. Specify both food and beverage options, and include a samplelayout of your menu in the report. Provide a rationale for your food selections.5. Determine both the layout and equipment for your restaurant’s kitchen. Demonstrate the strategicmanner in which the kitchen layout and chosen equipment adequately support your menuchoices.6. Use at least three (3) quality references. Note: Wikipedia and other Websites do not quality asacademic resources.Your assignment must follow these formatting requirements: Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on allsides; citations and references must follow APA or school-specific format. Check with yourprofessor for any additional instructions. Include a cover page containing the title of the assignment, the student’s name, the professor’sname, the course title, and the date. The cover page and the reference page are not included inthe required assignment page length.


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